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How to Self-Advocate to Local Health Authorities

Posted By Climbing Wall Association, Thursday, July 16, 2020
Local Health Departments

If you own and/or operate a climbing facility you are probably facing the question: “When will I reopen?”

 

Everyone’s circumstances are unique - some gyms have already reopened, some may have been forced to reclose, others may not have received much guidance at all. If you feel that your state or locality’s decisions are not representative of your gym’s overall preparedness or public health and safety measures, there are some steps that you can take to initiate a dialogue with those agencies to help communicate your readiness to open and your care for public health.

 

1. Find out who your local health authorities are and how best to contact them.

2. Organize your data and your thoughts

Make sure that you have your data organized and your thoughts laid out. For example, here are some talking points to consider when you are building your case on why climbing gyms should be permitted to resume operations in your area:

  • Risk management is inherently a part of climbing and a part of operating a climbing gym. Climbers trust science (it protects their lives with every ascent) and understand the importance of carefully evaluating risk and taking recommended and tested steps to mitigate it. Unlike the public, climbers and climbing gym operators are uniquely positioned to adapt to and embrace new risk management measures to keep themselves and their entire community as safe as possible.
    • You manage risk every day and instruct your visitors what risks are present and how you expect them to cooperate to mitigate these risks.
    • Your visitors regularly comply with your policies while actively assuming some of the risks associated with climbing.
  • Evidence shows that coronavirus is difficult to catch from surfaces, and primarily transfers directly from person to person. This means that in terms of contact transmission, climbing gyms pose no more of a threat than does any other activity where one opens doors, picks things up, uses equipment, etc., when hand sanitizing and social distancing measures are applied.
    • Dr. John Whyte, chief medical officer for the health care website WebMD, says that the CDC's slight update brings clarity and helps to reduce fears. “Many people were concerned that by simply touching an object they may get coronavirus, and that’s simply not the case. Even when a virus may stay on a surface, it doesn’t mean that it’s actually infectious,” Whyte said. “I think this new guideline helps people understand more about what does and doesn’t increase risk. It doesn’t mean we stop washing hands and disinfecting surfaces. But it does allow us to be practical and realistic as we try to return to a sense of normalcy."
  • Highlight any measures your climbing gym is taking, such as:
    • Installing hand cleaning stations at frequent intervals
    • Making changes to your physical layout to help with distancing
    • Enforcing social distancing
    • Limiting gym capacity beyond what local laws allow
    • Requiring climbers to book time slots to control the amount of people in the gym
    • Taking temperatures prior to entry and asking health screening questions
    • Playing reminders between songs over the loudspeakers, asking climbers to please respect social distancing measures and to sanitize your hands before and after climbs
    • Requiring staff to wear masks
    • Requiring climbers to wear masks

3. CWA Roadmap to Reopening

You can use the CWA Roadmap to Reopening as a framework to record your own COVID-19 specific plan if you have not already documented your policies. Having a set of procedures, analyses, and protocols in writing will help demonstrate how seriously you take the situation and give the presiding authority a way to analyze your readiness to reopen or remain open.

 

In some areas, gyms have grouped together to present cohesive and non-contradicting plans to their governments. This may help drive your regulators to see climbing gyms as distinct from other businesses and help ease any decisions around closing and opening.

 

VIEW ROADMAP

 

4. CWA Reopening Position Paper

We have published an official position paper, which can be used as part of a packet of information you provide to your health authorities. The paper presents the CWA’s views on reopening climbing gyms. It includes information to help public health officials understand the nature of the activities in a climbing gym, the history and culture of risk management in our industry, and the work that the CWA and many individual businesses have already done to identify and address new risks related to COVID-19.

 

DOWNLOAD PAPER

 

5. Get in touch!

After you find out who is making decisions about your business, give them a call or email. They are there to represent you and your community, and they will be willing to talk – even if they are overburdened and strapped for time. It just may take a few tries and some patience.

 

You can also leverage your local business support organizations such as an SBDC or a chamber of commerce. The organization that is best positioned to help depends on what level of government you need to contact.

 

Better yet, if you, your members, or any other gyms in your state have connections to lobbyists or representatives, find out how to make that connection personal. Networking is a very effective tool in these situations.

 

Tags:  advocacy  coronavirus  COVID-19  leadership  public policy  risk management 

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Projecting Anti-Racism: Asking for Free Labor

Posted By Anaheed Saatchi, Thursday, July 16, 2020
Asking for Free Labor

Developing anti-racist businesses, organizations, philanthropic ventures and so on, requires considerable long-term investments in labor and education. The nature of working towards a future without racism is complex, nuanced, place-specific, and emergent (ever-evolving). Companies that have recently decided to pursue “becoming anti-racist” have much work to do.

 

The trending phenomena of Black, Indigenous and People of Color (BIPOC) being solicited for free labor has spiked since the uprisings around the United States in defense of Black lives. Industry professionals in all sectors have been put on the defensive: where they do not know how to--or do not want to-- pursue an internal review of their operations and so they post a black square, virtue signaling solidarity without real change. They might also contribute to the flooded inboxes of BIPOC and JEDI experts without offering to hire them.

 

In the act of asking for “advice”, the result is often harmful. It is extractive and perpetuates the narrative that anti-racist work can be an afterthought and not the driving force behind our socioeconomic pursuits.

 

You are not the only gym, brand, publication, club, team or, well, anyone in any industry, really, to decide now is a good time to make some changes. You are not the only one to track down that person who seems to be doing this kind of work, either professionally or because they have invested in their community. In fact, you are one of countless others who email them, or worse, direct message them on Instagram, with a paragraph explaining who you are and how dedicated you are to making changes before asking them to chat. No mention of compensation, no acknowledgment of their work as work.

 

This looks like something a lot of BIPOC have seen before - the image of a white person or institution extracting information without really doing any labor or investing anything themselves. This becomes devastating. The practice of understanding these racial optics is an anti-racist practice. Are you perpetuating a pattern of harm? Can you learn to see the bigger picture?

 

These solicitations lead to burnout for BIPOC and while you may be thinking, “it’s just a conversation,” or, “well, the person I messaged seemed happy to help,” you need to consider your own impact.

 

It is essential to understand that these are not casual conversations for non-white people. There is an extreme lack of perspective from the industry when it comes to the harm that befalls BIPOC put in these positions of having “friendly conversations” with industry members in the early stages of unlearning their own racism. Know what you’re asking: this is trauma.

 

You wouldn’t expect an engineer to build you a bridge for free, so it is not appropriate to ask a BIPOC person for their guidance without compensation. And no, a punch pass to your gym doesn’t count as currency. If you don’t have the budget to pay someone, then tap into the deep pool of online resources to educate yourself further. What you’ll invest, instead, is your time until you’ve restructured in such a way that you are able to afford hiring a consultant for your business.

 

Read/Follow/Learn:

Books

Resource Guide

Resources for Climbers of Color: For Allies

 

Instagram Accounts

 

View this post on Instagram

It is great that so many brands, organizations, and individuals are committing to social justice work - provided they follow through. But as you do, remember that no one owes you emotional labor. No one owes it to you to educate you. This includes people who do advocacy work. • Asking people to give you the emotional labor of explaining their lives is not the same thing as "lifting up our voices." Asking people to share their trauma and provide solutions so that people don't harm them again is not giving someone a platform. . There is one phrase I find particularly demeaning: "I want to pick your brain". My brain is not here for you to pick apart and use whenever and however you want. My knowledge and experience is not a resource to be extracted - my body is not a resource to be extracted. • Here are some tips when asking for free labor (i.e., information), even from advocacy groups: 1) Google is your friend. Most organizations have a website where your questions have been answered. I promise lots has been written online. Have a general understanding before you ask for more info. 2) Introduce yourself. It sounds basic but you'd be surprised how infrequently it happens. Say hello. Introduce your name and a bit about who you are and why you have questions. It shows respect and that you aren't taking the time for granted. 3) Be specific. Asking general questions takes more time to sort out exactly what you're asking. Also see 1# 4) Its ok that you don't know. You don't have to apologize. Please stop apologizing. 5) Offer something back. Give a sincere thank you. Share their work, and credit them when you use the info they gave you. Best of all, pay them for their time and expertise, whatever you can afford. • What do you wish people would do when asking for emotional labor? • [ID: an image of mountains in a purple hue, text overlaid in all caps reads "Asking for emotional labor is not giving someone a platform"]

A post shared by Disabled Hikers (@disabledhikers) on

 

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I've been trying to think through the next step for this account and where I've landed is to post activities/reflections/guided lessons for practicing different conflict skills, as well as ideas for how to start small in engaging in healthy growth-based conflict routinely. If that interests you - stay tuned! Image text: We cannot be both anti-racist and fully conflict avoidant. Our learned behaviors are often in tension with anti-racist values, which is why our best intentions are often at odds with what we actually say and do in the moment. If my homegrown conflict strategy is to avoid or walk away from conflict, how can I challenge the most insidious forms of white supremacy—those that live within myself and people close to me? Once I identify that I have learned to avoid conflict at the expense of practicing anti-racist values, I become responsible for learning new skills and strategies. Confronting racism is necessary; therefore our anti-racism depends on the practice of conflict skills and the healing of traumas and insecurities that stand in the way of action. Conflict Skills: sitting with discomfort, directness, confidence, curiosity, listening, honesty, patience, speaking toward growth rather than shame, openness rather than defensiveness, self-reflection, etc.)

A post shared by Amber 🌿(she/they)💚 (@conflicttransformation) on

 

View this post on Instagram

And this is why I wasn't down with hwhite and non-Black folks posting their black squares on social media when: 1) you weren't vocal to begin with and now you want to participate in a national blackout where you get a free pass to continue saying/doing nothing? 2) radio silence and crickets from you all since the black Square. This is performative. 3) I see many of you going right back to "normal" by rock climbing outdoors, centering yourselves in this movement, and asking for free labor from Black and Indigenous people (like we all aren't being inundated right now with requests for advice and action from brands, companies and individuals. Do you think you're truly the only one?) 4) you all are already tired and taking breaks from activism after approximately 2 minutes, citing your mental health, while Black and Indigenous people who have been keeping this tempo for years continue to disproportionately do this work. Do you think our mental health isn't suffering? Do you think we haven't known loss, grief, trauma, racism, and on top of that we still do this work daily AND know how to not act a fool and go outside without masks and climb and travel in the middle of a pandemic? What is wrong with you all! 5) Some of you didn't even post a Black square. You're still climbing away uninvolved and unbothered. If you think anyone is impressed by you using your white privilege and disposable income and generational wealth to focus on climbing rocks in the middle of a Civil Rights uprising and global pandemic then you are sorely out of touch with reality. I believe in my community to do better and this isn't it. Everyone who posted a Black square but isn't following up with action AND SELF EDUCATION, this is your call in. I am not sugarcoating how I feel for your comfort. I know you all can do better and I hold you to higher standards. We need everyone on board doing this work, not just a select few who are the most impacted by inequality & systemic racism. BOOKS BY BLACK WOMEN TO AT LEAST SELF EDUCATE: ⬇️⬇️⬇️ Me & White Supremacy (Layla Saad) So You Want to Talk about Race (Iljeoma Oluo) The New Jim Crow (Michelle Alexander) Eloquent Rage (Brittney Cooper)

A post shared by Mélise Marie (@meliseymo) on

 

Prioritize this labor. Pay for this labor. Hire a facilitator, guide, or coach to help you along your journey. Just make sure you appreciate the skill and expertise involved in this work, as well as the toll it takes on the educators.

 

Anaheed Saatchi Head ShotAbout the Author

Anaheed Saatchi is a queer and non-binary writer and community organizer. They cover themes of social justice, diaspora, the outdoors industry and identity politics. In 2018, they co-founded the rock climbing initiative BelayALL, based on the unceded territories of the səl̓ilwətaɁɬ təməxʷ (Tsleil-Waututh), Skwxwú7mesh-ulh Temíx̱w (Squamish), and šxʷməθkʷəy̓əmaɁɬ təməxʷ (Musqueam) nations. Examples of their work can be found in Alpinist Magazine and online at Melanin Base Camp.

 

Tags:  climbing culture  community development  company culture  diversity  employee engagement  human resources  JEDI  leadership  staff training 

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Projecting Anti-Racism: Highlights from Flash Foxy’s Stronger Together Episode with Abby Dione

Posted By Anaheed Saatchi, Wednesday, June 24, 2020
Shelma Jun and Abby Dione

As the months continue to pass, it is increasingly evident that our climbing industry is not likely to return to ‘normal’. For some, this might signal sadness and loss. For others, an opportunity has presented itself to finally address and change some very real and damaging aspects of the industry. This is the first in a series entitled, Projecting Anti-Racism, intended to unpack some of the important and complex messages that are coming out of the Black Lives Matter uprisings. Each post will highlight at least one resource and give recommendations for individuals and companies within the climbing industry to take action. The end goal will be for the climbing industry to treat this work as if it were a passionate climbing project requiring patience and perseverance. That said, here is Part I of the series!

 

COVID-19 has slowed us all down, and we are all witnessing, at the very least, the movement taking place in ensuring that Black lives matter. Instead of feeling nostalgic about that old ‘normal,’ we can re-build the climbing industry as anti-racist and decolonized.

 

The recent push for “Justice, Equity, Diversity, and Inclusion” (JEDI) within the climbing industry took a lot of labor on the part of the Black, Indigenous and People of Color (BIPOC) communities. And yet, these words have been absorbed into the social media buzz without long-term structural changes within organizations.

 

Right now, climbing gyms have the opportunity to take action and be accountable for how their spaces have been exclusive. Brands can work to dismantle their white hierarchies. Each individual within the industry, as well as each corporate entity, can practice being introspective, accountable, and active in establishing a new status quo: one that is anti-racist and adaptive in accordance with the Black Lives Matter mandates.

 

If you have chosen to make your career in the climbing industry, then you are operating under a system that was built by white people for white people. If you’re looking for a place to start helping to dismantle that system, and rebuild something better, then the following is a great resource to help you along your path.

 

 

The latest episode of “Stronger Together,” from the Flash Foxy Instagram page offers an insightful conversation between Flash Foxy founder Shelma Jun and Abby Dione, the owner of Coral Cliffs Climbing Gym in Fort Lauderdale, FL.

 

These two phenomenal women share in their love of climbing and discuss complex and nuanced topics. They describe what makes a space welcoming and truly diverse, how to get started in addressing structural racism, and how to take meaningful action.

 

The content of this video is essential learning if you are a gym owner or work at a brand that is just getting started in adopting anti-racist policies and practices. However, anyone in the industry will benefit from tuning in. The conversation felt replenishing for me as someone who writes primarily about these themes and loves climbing.

 

I have summarized five key points just to get the ball rolling:

 

1. Learn. Take the initiative yourself and learn about the ways institutional racism has operated. Then, apply it to the climbing industry. Do not go straight to non-white folks and have them take on the challenge of enlightening you. There are plenty of resources online and countless books written on the subject.

 

2. This needs to be a long-term commitment and the work needs to be done consistently. Both women aptly state throughout the video: this is work. The ‘low hanging fruit’ of social media posts or ads featuring non-white people does nothing to change the structure of racist organizations. Begin by asking, “who are the players in your organization?” If you look around at who is present, and who holds decision-making power, is there a severe lack of representation? Acknowledging and unpacking the problem is the first step before the real work begins.

 

3. This is too much work for one person. Do not dump all of this labor onto one individual at your organization, it’s too much. Ultimately, the company’s vision needs to shift and become anti-racist so that everyone is able to operate under a shared vision.

 

4. Don’t let the fear of making mistakes stop you from trying. Mistakes are to be expected if we can agree that learning how to be anti-racist is a long-term practice instead of a simple shifting of gears. Your BIPOC community understands that there will be blunders along the way, what matters is remaining accountable and working together to get back on track!

 

5. Ultimately, this work is going to benefit everyone. This point gets repeated in the video and I am so glad because it often goes unacknowledged, which is: a company that is anti-racist is an environment for everybody. With enough perspective and persistence, dismantling racism is going to uplift everyone. From there, our shared love of this amazing sport can really shine--and we can be proud to be a part of the industry that connects more people to climbing.

 

If you found this post useful, stay tuned for Part II of Projecting Anti-Racism!

 

Anaheed Saatchi Head ShotAbout the Author

Anaheed Saatchi is a queer and non-binary writer and community organizer. They cover themes of social justice, diaspora, the outdoors industry and identity politics. In 2018, they co-founded the rock climbing initiative BelayALL, based on the unceded territories of the səl̓ilwətaɁɬ təməxʷ (Tsleil-Waututh), Skwxwú7mesh-ulh Temíx̱w (Squamish), and šxʷməθkʷəy̓əmaɁɬ təməxʷ (Musqueam) nations. Examples of their work can be found in Alpinist Magazine and online at Melanin Base Camp.

 

Tags:  climbing culture  community development  company culture  diversity  leadership  workplace diversity 

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Adjusting to the New Reality: How to Avoid and De-Escalate Customer Conflicts

Posted By Laura Allured, Thursday, May 28, 2020
Updated: Friday, May 29, 2020
Communicating the New Reality

This post is Part II of a series on communicating with customers about the new realities of running a gym in the age of coronavirus.

 

In Part I, we discussed setting up positive, proactive communication. Despite your best efforts, it’s still possible that you’ll have members and customers who are unhappy with the timing of your reopening and the policies you’ve laid out.

 

That’s understandable, say Jim Wetherbe and Ted Waldron, professors at Texas Tech University’s Rawls College of Business. After all, this situation is unprecedented, and as restrictions start to loosen, it’s natural that folks will have conflicting viewpoints—and empathy goes a long way toward avoiding conflicts before they happen.

 

Of course, as former FBI special agent and hostage negotiator Chip Massey points out, conflicts aren’t always avoidable.

 

We sat down with each of these experts to bring you their tips for avoiding and de-escalating conflicts with members in your communications and, as you re-open, in person.

 

Create Member Buy-in

Building policies based on members’ own input is crucial, says Wetherbe. He suggests tapping your gym’s “opinion leaders” (the “stars” of the gym, those climbers who show up and seem to know everyone) to lead an informal focus group on protocols to keep members safe.

 

“If people complain, you can make it clear that you didn’t come to these decisions unilaterally,” Wetherbe says, adding that feeling as though one is in control is a basic human need. Knowing that their own peers are on board is likely to reduce those feelings of resentment.

 

Be Present

“If you’re anticipating conflict, you need to be there,” Wetherbe says simply. Massey also points out that there’s potential for misunderstanding when front desk staff is relatively new to the workforce and is attempting to enforce policies with older, more experienced customers.

 

In other words, no matter how well educated your staff is on the policies, and no matter how effectively you’ve frontloaded communication with members, it’s crucial that you’re physically there, role modeling protocols for staff and members. That way, if an unhappy member wants face time with the person in charge, they can hear it directly from you. Not only is the opportunity to have humanizing discussions helpful in de-escalating existing conflicts, but it also reminds other members that your goal is to keep them safe.

 

Watch Your Tone and Body Language

As Waldron points out, rephrasing a statement as a question (a technique Wetherbe suggests in our last post) is only as effective as the body language of the person doing it. That’s extra tough when your face is hidden behind a mask; we rely on facial expressions like smiling to get a point across in a non-combative way.

 

Still, there are ways to tailor your body language to de-escalate a situation. Wetherbe recommends nodding your head and lifting your eyebrows, as well as opening your arms and exposing your palms.

 

It’s also possible to de-escalate conflict when members can’t see you, says Massey (the vast majority of hostage negotiations take place over the phone). Even as the other person on the line starts to escalate, keep your tone even and avoid meeting that level of aggression with your own voice.

 

Empathy Is Key

“Never, ever tell another person how to feel,” says Massey. Instead, he suggests, “listen to what they’re trying to say. Connect that with empathy, and you can move mountains.”

 

One technique Massey recommends is “emotional labeling.” When you’re in the midst of a negative interaction with a customer, that might mean saying something like, “It sounds like you’ve got a lot of frustrations today. I don’t want to be another source of frustration for you. How can I help?”

 

Even if you’re wrong in your labeling, he says—maybe a customer tells you they’re not frustrated, but nervous—it shows them that you’re paying attention, and that you care about them. That’s when folks start to decompress, Massey explains: “It gets them back to saying, ‘I’m a human, and another human is trying to interact with me.’”

 

Be Ready to Stick to Your Values

“The customer is not always right,” Wetherbe says. “Sure, most of them are. But you have to be willing to ‘fire’ a bad customer to keep good customers.” Waldron agrees, pointing out that this is especially true now, when your other members’ safety is on the line.

 

Empathy remains crucial here, says Massey; this might mean saying something like “I can understand why you don’t want to [wear a mask / make an appointment to climb / follow X policy]. But if we don’t enforce these policies to keep all our members safe, we may not be able to stay open.” If a member simply won’t cooperate with your policies after you’ve followed all the other steps above, Wetherbe and Waldron agree that it’s best to ask that they return when social distancing guidelines are no longer necessary—for the sake of all your customers’ health.

 

Emma Walker Head ShotAbout Emma Walker

Emma Walker is a freelance writer, editor, and an account manager with Golden, Colorado-based Bonfire Collective. Emma earned her M.S. in Outdoor and Environmental Education from Alaska Pacific University and has worked as an educator and guide at gyms, crags, and peaks around the American West.

 

Tags:  coronavirus  COVID-19  customer satisfaction  customer service  employee engagement  human resources  leadership  marketing  member communications  staff training 

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Adjusting to the New Reality: How to Communicate With Your Customers

Posted By Laura Allured, Friday, May 22, 2020
Updated: Friday, May 29, 2020
Communicating the New Reality

This post is Part I in a series on communicating with customers about the new realities of running a gym in the age of coronavirus.

 

As the coronavirus outbreak took hold over the last few months, gym owners everywhere have been bombarded with big questions—from navigating payroll assistance and small business loans to keeping customers safe, it’s been a big challenge for our community. Now, as restrictions in North America start to loosen, gym owners are faced with another question: How do we communicate with our members about reopening?

 

It’s an important question. Crisis communication expert Adele Cehrs points out that we’re in the midst of a textbook business crisis: “A crisis is any moment where your business needs to clarify a misperception,” she explains. In this case, that could be “I’m worried the gym won’t be clean enough to keep me safe,” or it could be “I’m a member, so I can do whatever I want.” In crisis communication, Cehrs explains, you walk back on those misperceptions. Here’s how to get started.

 

Communicate Early and Often

According to Cehrs, the amount of communication you’ll need in order to reassure members that it’s safe to return is directly related to how frequently and effectively you’ve communicated over the last few months—if you’ve been posting regularly to your channels and reaching out to members, you’re in good shape. Keep your audience in the loop with an email blast or social post as you move towards reopening, whether you’re doing it in phases or are holding off altogether for a few weeks. Reaching out to members proactively has the added benefit of reminding your customers that they’re part of your community and are among the first to know about important decisions.

 

Set Clear Expectations

As with managing employees and interpersonal relationships, setting clear boundaries and expectations is one of the surest ways to avoid conflict. According to Ted Waldron, an associate professor of management at Texas Tech University’s Rawls College of Business, “keeping patrons well informed of occupancy restrictions, advance registration requirements, facility use agreements, [and] protective measures/behavioral guidelines,” along with remedial actions (for example, one opportunity to comply with facility rules before being asked to leave), “would go a long way in stopping any conflicts before they start.”

 

Reassure Members—and Communicate Your Value

Getting members back to your gym requires trust, says Cehrs. “I have to trust that you can clean this gym better than you ever have before,” she says. “It’s a level of respect that needs to be elevated and communicated.” Her colleague, former FBI special agent and hostage negotiator Chip Massey, agrees. “Gyms will have to reacquire their customers,” he explains, pointing out that folks have been making do with their at-home setups for the last few months. In order to get them back in the door, you’ll need to communicate your gym’s value better than ever, whether that’s your cutting-edge routesetting, access to top-notch training classes, or warm community. This is a great time to step up your efforts to learn individual members' names and preferences, Massey adds.

 

Be as Transparent as Possible

Right now, it’s ok to tell your customers you don’t know the answer. Still, Cehrs strongly recommends having a “holding statement” about your reopening status. This can simply be a range of dates between which you anticipate opening. “That statement has to be genuine, authentic, and feel transparent,” Cehrs says, adding that it’s crucial that gym owners don’t make promises they can’t keep. It’s tempting to be vague or avoid communicating, she says, but that’s a mistake—it provides your members with no reassurance at all. Instead, keep it simple and direct: “We anticipate being able to open between X and Y. Lots of factors might affect the exact date we can open, but we’ll keep you updated as we know more!”

 

Show Customers Where You’re Coming From

This is closely related to transparency. Humanizing your business—an important step in the HEART framework, which Waldron and his co-author Jim Wetherbe outline in the Harvard Business Review—reminds your members that you, like they, are doing the best you can under difficult, unprecedented circumstances. “If people feel like they’re being bullied,” explains Wetherbe, the Richard Schulze Distinguished Professor at Texas Tech’s Rawls College of Business, it’s harder to get buy-in. Instead, he suggests rephrasing statements as questions: “If you’re not wearing a mask, how is that fair to our other members?” Waldron adds it’s important to consider your body language here—more on that in Part II.

 

Anticipate Questions—and Come Prepared With Answers

Your members will likely have questions about everything from physical distancing to whether masks are really “required” to how long until you plan to be back to business as usual. It might help to come up with good answers to some of these common questions and share them among your staff. One question you’re almost guaranteed to get is about cleanliness, so a rundown of everything you’re doing to keep the facility clean, from the parking lot to the bathrooms to the equipment and flooring, is key. “You’ll have to hit on that hard, and do it right away,” says Cehrs, “[Members] are really trusting you, so they need you to reassure them that this is a place they can feel safe.”

 

Even if you’re doing everything right, it’s possible that conflicts with customers will still arise. We’ll cover that in Part II next week.

 

Emma Walker Head ShotAbout Emma Walker

Emma Walker is a freelance writer, editor, and an account manager with Golden, Colorado-based Bonfire Collective. Emma earned her M.S. in Outdoor and Environmental Education from Alaska Pacific University and has worked as an educator and guide at gyms, crags, and peaks around the American West.

 

Tags:  community development  coronavirus  COVID-19  customer experience  customer service  leadership  marketing  member communications  staff training 

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Better Together: Fundraising for Climbing Gym Staff

Posted By Better Together, Monday, April 27, 2020
Better Together Campaign

The Better Together Climbing campaign is a FREE fundraising opportunity intent on helping leaders in the climbing industry provide financial assistance to their staff members.

 

Simply stated, the campaign started by complete accident. I work at Movement Climbing + Fitness and I had recently finished my first ever attempt at fundraising. It was a GoFundMe page dedicated to assisting a dear friend and colleague of mine. I remember running around like a mad man trying to get as many people as possible to share the campaign link. I did not ask them to directly contribute - just sharing the idea to a broader community was all I could ask for.

 

It was then and still is a value I hold deeply – that many people, rather than a few, who come together to support one another in times of need as well as times of prosperity will always cultivate a stronger community. The goal of that campaign was to raise $4000.00 for my friend, who is also a great friend to many in our climbing community, at Movement. We managed exceed our goal in 3 days.

 

Following that conclusion of that campaign, almost immediately, I began to try and come up with ideas for a new campaign. My partner had recently bought me the Organic shirt where a slice of pie is punching a piece of cake. I love that shirt. But I wanted a shirt with characters getting past their differences and realizing that each one of them is unique, important, and that they were better together than fighting alone. So, I made a call to a friend who had stopped working at Movement to pursue their dream as an illustrator.

 

As our design began to really take shape, it came to me. This fundraiser may be able to help staff members of climbing gyms and other outdoor associations affiliated with climbing. Across social media I began to see so much confusion, frustration, sadness, and anger. But I also saw wonderful acts of grace, kindness, compassion, support, and community action. I truly wanted to help support that narrative. A narrative of empathy, understanding, support, and ultimately a message that binds our community together in a stronger and better way than it was before this challenging economic and health crisis began.

 

In many ways the “Better Together” message that TJ and I believe in was a part of the message all along. Way back to the battered and bruised pastries.

 

Which is why we hope that by offering this fundraising opportunity at no cost to climbing gyms and outdoor associations affiliated with climbing we can help each participating entity generate as much funding as possible for direct financial assistance to their staff while minimizing the financial risk to each and every business involved during these challenging times. We hope that the more you market this campaign/movement, the more money you can generate to assist your teams. You can sign up here to get a free digital marketing kit and to get your gym listed on the storefront. Whenever someone purchases a shirt and selects your gym during checkout you will get $10 for you to provide to your staff.

 

And most importantly we hope you believe in our message too. That we are a stronger community, a more inclusive community, a more resilient community – ultimately a community that is and will always be a community that is Better Together.

 

Sincerely,
TJ Norris & Shane Way

 

ADD YOUR GYM

 

Tags:  climbing culture  community development  coronavirus  COVID-19  employee engagement  employee turnover  human resources  leadership  marketing  staff retention 

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My Gym Is Closed, Now What?

Posted By Garnet Moore, Friday, March 20, 2020
Closed Now What

Whether you closed your gym voluntarily, or you are in an area where your gym was forced to close, you are dealing with some challenging questions at the moment. We want to remind you that you do have options and that the CWA is here to help in any way possible.

 

If you have not done so already, reach out to your insurance provider, your landlord, and any lenders to see what deferments are available. All of these providers know that this is not your fault and that indoor climbing, in general, is a viable business model. They will prefer to help you rather than see you go out of business. In some cases, they may be eligible in the future for aid in relation to any assistance they provide, and as the situation develops rapidly, they may even have restrictions on when and how they collect payments.

 

Many banks are offering 90-day deferments for loans. You may even be able to accumulate your principal and interest payments for the next 6 months and have them added to your final loan payment. The best course of action is to start the conversation as soon as possible. Similarly, your landlord may be willing, or mandated to, defer your rent payments and to wait to collect any rent owed until after the pandemic is over.

 

Likewise, insurance policies could be frozen, claims could be filed, and there may be some potential to renegotiate liability premiums to account for changes in your forecasted income. The CWA’s partner, Monument Sports Group, is working to negotiate with the insurance carriers on behalf of the entire industry. Mid-term policy adjustments, payment deferments, and extending policy terms are some possibilities to ease some of the pressure you are feeling. Monument has also contacted carriers outside of the CWA program to encourage that they explore similar options.

 

Possibly the most difficult decisions you will be making are around your employees. Assistance is coming rapidly and you should pay attention to your local department of labor for any changes they have made which could allow you to lay off or reduce the hours of employees knowing that they are eligible for unemployment benefits to make up for the lost wages.

 

On March 18th the Families First Coronavirus Response Act was passed and its provisions will help support those efforts. This act also will affect what leave you have to provide your employees and how you must pay them during extended leave. For a more thorough review, read our analysis of the Families First Coronavirus Response Act.

 

An often-overlooked area of savings is the benefits that you offer your employees. You can explore the option to suspend or cancel any non-essential benefits such as dental or vision insurance and retirement benefits. Discuss these options with your lawyer to make sure that you are not violating any employment contracts.

 

While the full range of assistance programs are being determined, the most immediate program you may have access to is the SBA Disaster Loan Program. If you qualify, you are eligible for a loan up to $2 million at an interest rate of 3.75% with a term of 30 years. To apply go directly to their website and begin the application.

 

The CWA will be here for you throughout this crisis and after. The long-term future of the climbing industry still looks very bright and it is vital to remember that your customers can’t wait to get back into the gym.

 

Garnet Moore Head ShotAbout the Author

Garnet Moore is the Director of Operations at the Climbing Wall Association. Garnet brings more than a decade of experience in the climbing industry, including his time as the COO at Brewer's Ledge.

 

Tags:  coronavirus  COVID-19  financing  human resources  leadership  management  operations  risk management 

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The Impact of H.R. 6201 “Families First Coronavirus Response Act” on Indoor Climbing Gyms

Posted By Garnet Moore, Friday, March 20, 2020
Families First Coronavirus Response Act

On March 18th Congress passed the Coronavirus Response Act. In this bill there is assistance for you and your employees. Here’s a brief overview of some of the key laws that you will need to pay attention to.

 

Emergency Paid Sick Leave Act

  • If you have fewer than 500 employees, you must now provide 2 weeks of paid sick leave.
    • If your employee has been advised to self-quarantine, is experiencing symptoms, or is subject to an isolation order, you must pay sick leave at the regular rate.
    • If they are caring for someone who has been advised to self-quarantine, is experiencing symptoms, or is subject to an isolation order, or if they are caring for a child whose school or care provider has been closed, you must pay sick leave at two-thirds the regular rate.
  • Full time workers are eligible for up to 80 hours of sick leave and part-time workers are eligible for sick leave based on their normal work hours over a two-week period.
  • If you have less than 50 employees, the Department of Labor may exempt businesses from this requirement if it threatens the viability of the business.
  • Employees must have been employed for 30 days to be eligible for this benefit.
  • If you have an existing paid leave policy, you must also provide this emergency paid sick leave.
  • You could be subject to civil penalties if you violate this law.

Tax Credits for Required Paid Sick Leave

  • You will receive a refundable payroll tax credit equal to 100% of qualified paid sick leave wages for each quarter.
    • This credit is claimed on your quarterly employment tax returns. To assist with cash flow, employers can fund the family leave pay by accessing employment taxes that have been withheld and set aside for deposit with the IRS.
    • The credit is capped at $511 per day for employees personally affected, and at $200 per day for employees who are caring for others.
  • If you are self-employed and you are diagnosed or have to comply with an isolation recommendation you are able to claim up to 100% of the qualified sick leave equivalent, if you are self-employed and you are caring for someone you can claim up to 67% of the sick leave amount.
    • The credit is refundable and will be credited against your income and self-employment taxes.
    • The credit is capped at $511 per day or the average daily self-employment income for the tax year.
    • You must retain documentation to establish eligibility for the credit.

Emergency Family and Medical Leave (FMLA) Expansion Act

  • If you have fewer than 500 employees your employees who have been working for at least 30 days are entitled to take up to 12 weeks of job-protected leave under the FMLA if they are caring for a child whose school or care provider has closed.
    • The first 10 days of this leave can be unpaid, but an employee could choose to use vacation, personal leave, or any other paid time off available.
    • After the first 10 days employers must provide two-thirds the normal pay rate.
  • Family leave pay is capped at $200 per day and $10,000 in total and is limited to 12 weeks in one calendar year.
  • If you have less than 50 employees the Department of Labor may exempt businesses from this requirement if it threatens the viability of the business.

Tax Credits for Required Paid Family Leave

  • You will receive a refundable payroll tax credit equal to 100% of qualified family leave wages paid.
    • This credit is claimed on your quarterly employment tax returns. To assist with cash flow, employers can fund the family leave pay by accessing employment taxes that have been withheld and set aside for deposit with the IRS.
    • The credit is capped at $200 per day and $10,000 dollars per calendar quarter.
    • The credit is triggered only after an employee has taken more than 10 days of paid sick leave.
  • If you are self-employed and you are caring for a child whose school or care provider has closed, then you are eligible for a tax credit equal to 100% of the qualified family leave equivalent.
    • The credit is refundable and will be credited against your income and self-employment taxes and it can be refundable against an employer’s payroll taxes.
    • The credit is capped at $200 per day or the average daily self-employment income for the tax year and is capped at 50 days.
    • You must retain documentation to establish eligibility for the credit.

 

Garnet Moore Head ShotAbout the Author

Garnet Moore is the Director of Operations at the Climbing Wall Association. Garnet brings more than a decade of experience in the climbing industry, including his time as the COO at Brewer's Ledge.

 

Tags:  coronavirus  COVID-19  human resources  leadership  management  public policy  regulations 

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Nurturing Connections: A Gym Owner’s Experience at CWA Meetings San Francisco

Posted By Alex Chuong, Wednesday, January 8, 2020
CWA Meetings San Francisco Management Track

A few months ago, the CWA held a professional development event at the Planet Granite in San Francisco – part of the CWA Meetings regional events program. As the owner of a brand-new gym trying to figure out how to be a gym owner, routesetter, and instructor all at the same time, I was excited for the opportunity to connect with and learn from other professionals in the industry.

 

There were so many things that I took away from the experience, but one of my favorite parts was just being in a room full of other people who are just as passionate as I am about the indoor climbing experience. It was nice meeting, learning from, and connecting with industry professionals representing every gym in the Bay Area and even as far as Tahoe. There was even one person who came from overseas to attend this event.

 

There were three different content tracks that we could choose to attend during the event. They were the management/operations staff track, the routesetters track, and the adult/youth instructors track.

 

As someone who is involved in all those aspects at Oaktown Boulders, I wanted to attend all of them! But I ended up choosing the management track. Oaktown Boulders is a very young company, so as we continue to grow and the industry continues to evolve, I wanted to learn how to build a strong foundation in the business operations side.

 

On day one of the event, the business operations workshop was led by Chris Stevenson, former Red Ranger of the Power Rangers. Now, he owns and operates Stevenson Fitness, which consistently rates very high in customer reviews in the world of fitness clubs. In these sessions, we not only learned about his journey of starting the business, but also all the important lessons he learned along the way before becoming so successful.

 

Chris really emphasized that the reason his club is so successful is because of how they treat their customers and clients. Their number one priority is to provide a good experience for their members. Chris gave us great methods to not only measure member experience, but also how to enhance the member experience at our own gyms. This was especially pertinent to me — Oaktown Boulders is very young, and it made me realize how important it is to make the member experience core to our gym from the very beginning.

 

On the second day of the event, I hopped tracks and attended the breakout session for coaches and instructors led by Patrick Brehm of the Headwall Group. In this session, Patrick led us through how to have effective program planning at our gym. He shared creative games and exercises that he has used with kids before and we talked about how we can implement these in our programs. We then put the lesson into action and created plans for our own programs.

 

It was so much fun being a part of this session because everyone was so passionate about their own kids and youth programs. Collaborating and sharing fun games that we’ve done with the kids to keep them engaged and learning was my favorite part. I’ve already been able to try out a few of these games with our youth team at Oaktown Boulders and it’s been a huge success.

 

Overall, the CWA Meeting in San Francisco was an amazing opportunity to meet others in the industry and be re-inspired by everyone there who shares the same mission—to improve the experience of the members at their gym. Leaving the event, I had a renewed sense of hope for the future of the sport because there are such caring and amazing people behind the scenes trying to make it better.

 

Going back to work, I feel equipped and excited to start implementing all the things I learned to grow Oaktown Boulders and make it a truly wonderful and unique community.

 

Alex Chuong Head ShotAbout the Author

Alex was born and raised in Oakland, CA. After going away for college at UC Davis, he came back to Oakland and got into rock climbing, which has been a huge part of his life ever since. When the opportunity to start routesetting and coaching at the climbing gym that he frequented opened up, he jumped at the chance to give back to the community that had given him so much over the years. As he worked at the gym and watched this sport change people's lives, he realized that there was a huge need for something like this in his neighborhood back in Oakland, which is why he opened Oaktown Boulders.

 

Tags:  business development  customer experience  customer service  CWA Meetings  employee engagement  leadership  management  operations  programming  staff training 

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Self-Care for Routesetters (and Anyone Experiencing Burnout)

Posted By Amanda Ashley, Thursday, January 2, 2020
Routesetters Need Self Care Too

Routesetters can work in many different scenarios – part or full time in a gym, setting for comps, freelancing for private clients, they can travel or stay in the same location or a combination of all those scenarios. The dynamic nature of the work can have routesetters juggling a lot – changing schedules, administrative duties, meetings, sorting out crew problems, and looking for work in addition to the physical labor of putting up new routes and stripping old ones.

 

Balancing the unique physical, creative, and administrative workload of routesetting creates prime conditions for burnout, which is on the rise generally. For more in-depth information on burnout culture, check out our previous post, Burnout Culture: Defining the Problem and Potential Solutions for Climbing Gyms.

 

According to the The World Health Organization (WHO), burnout is chronic workplace stress and has been attributed to ‘Workism’ by Psychology Today. Workism is the belief that “work is not only necessary to economic production but also the centerpiece of one’s identity and life’s purpose; and the belief that any policy to promote human welfare must always encourage more work.”

 

In other words, when work takes priority over other aspects of life such as family, friendships, health, and fitness, not only do those aspects of life suffer, so does your work, creativity, and productivity. It can be a self-defeating and unending cycle.

 

Why Addressing Burnout Is Important

What happens when you experience fatigue and burnout? When you are fatigued, it is harder to perform your job and can increase your risk of injury. When you experience burnout, any creativity and enjoyment you experience in your work can be elusive. Fatigue and burnout also affect all aspects of your life, not just your work.

 

Often it takes a wake-up call either in the form of injury or an event in our personal lives to make us realize the toll that a demanding schedule and intense physical labor can take on our bodies and lives, but you don’t have to wait until everything falls apart. You can implement self-care strategies easily into your everyday life and work schedule.

 

How do you know when you are burnt out? You might experience lethargy and lack of motivation or interest in your work. Making time to accomplish your job responsibilities can seem impossible.

 

While there will be times when work takes over, burnout is a chronic experience, meaning that it's ongoing and can worsen over time. You don’t have to guess if you are experiencing burnout, you can assess yourself.

 

What Is Self-Care?

The antidote to burnout is self-care. Self-care is often misused to justify indulging in pleasure activities and might make you cringe at the thought of trying it.

 

However, make no mistake, self-care is not indulgence or engaging in frivolous activities. It is essential for mental, emotional, and physical well-being. Self-care is a set of skills that reduce anxiety and stress and promote relaxation.

 

Self-care is any activity that we do deliberately in order to take care of our mental, emotional, and physical health. Although it is a simple concept in theory, it can be hard to implement, especially if you already feel overwhelmed and stressed.

 

But good self-care is key to overall well-being and professional fulfillment. Thinking of self-care as skills that you can learn provides a pathway to being able to more effectively cope with or even reverse the symptoms of burnout.

 

Essential Self-Care Skills

1. Time Management

 

Time management establishes boundaries between your work and personal life, while also improving how you spend your time at work. Time management can be as simple as implementing a calendar for your shift and how you will use your time in the gym, or you can schedule work, personal life, sleep, and other activities.

 

The hardest part of time management is adhering to the schedule that you create. Effective time management doesn’t schedule every minute of the day with activity, you will need to learn to block time that you can use to recharge.

 

Make sure you set realistic and attainable goals, and be willing to review and adjust how you are using your time to get the results you want.

 

2. Exercise

 

The physical work of routesetting can leave you exhausted when you experience burnout, but making time for exercise is essential to combatting the effects of burnout. Exercise reduces stress and improves sleep.

 

Exercising when you feel burnt out doesn’t have to be intense – in fact it shouldn’t be. Start with 30 minutes and build up. Try going for a walk outside or restorative yoga. Pay attention to how your body feels and do forms of exercise that lessen stress.

 

3. Sleep

 

The National Sleep Foundation defines sleep as, “an active period in which a lot of important processing, restoration, and strengthening occurs.” During times of stress, it can be notoriously hard to get the recommended 7-9 hours of sleep, however adopting sleep solutions can help set you up for sweet dreams instead of restless nights.

 

Sleep solutions teach you how to create a supportive sleep environment. For example, consider creating a sleep schedule, using soft light to prepare your body for sleep, and establishing a relaxing bedtime ritual.

 

4. Nutrition

 

When your body is experiencing stress, nutrition can support your physical health. Harvard Health promotes eating a whole food, plant-based diet and recommends staying away from processed carbohydrates that are inflammatory, sugar-spiking, and insulin releasing.

 

Instead, they advocate to “aim for things that grow on plants or trees. The more colorful the fruits or vegetables, the more vitamins, minerals, and antioxidants they have and the healthier they are. Vitamin pills and other supplements just don’t work as well. We don’t have to be perfect, but the more plant-based our diets are, the better.”

 

Self-care looks and feels different for everyone; develop your self-awareness as you apply these skills to your life and learn what works for you.

 

Amanda Ashley Head ShotAbout Amanda Ashley

Amanda Ashley is a writer, climber, and a climbing mom. From her early days spent training on the musty community woody in The School at the New River Gorge to training in modern mega climbing gyms all over the West, she's seen the rise of climbing gyms and the evolution of routesetting up close and personal for the past 20 years. Amanda writes about climbers, routesetting, changes in climbing movement and performance, and the climbing industry. Amanda's work has appeared in Climbing Magazine, Climbing Business Journal, and the Utah Adventure Journal.

 

Tags:  company culture  employee engagement  employee turnover  human resources  leadership  management  routesetting  routesetting management  staff retention 

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